Pricing Localization Simulator
Model Brazil vs US pricing strategies with PPP adjustments, tax analysis, and competitive positioning.
Base Configuration
$
Your current US monthly price
Current BRL to USD exchange rate
Typical: 0.35-0.50 for Brazil
%
Desired gross margin
Direct Exchange Rate Conversion
R$ 1.645
⚠️ This approach usually fails - ignores purchasing power differences
Brazil Market Data
Competitor 1:
Competitor 2:
Competitor 3:
Competitor 4:
Competitor 5:
Average: R$ 228
%
Expected % of visitors who convert
Potential customers per month
Pricing Strategies
Brazilian Tax Structure
Simulation Results
Monthly Revenue (BRL)
R$ 6.317
$1,149 USD
Net Revenue After Tax
R$ 6.001
95.0% margin
Estimated Customers
10
per month
Competitive Position
ultra premium
vs R$ 228 avg
Monthly Cost Breakdown
Gross RevenueR$ 6.317
Taxes (0%)-R$ 0
Payment Processing (5%)-R$ 316
Fixed Costs-R$ 0
Net RevenueR$ 6.001
💡 Recommendations
- Ultra-premium positioning may limit market penetration. Consider competitive strategy if volume is priority.
- Offshore structure limits market to 40% - consider Brazilian entity for full market access.
Need Help with Brazil Market Entry?
Our team has helped 30+ companies successfully localize pricing and enter the Brazilian market. Get expert guidance on your strategy.
Schedule a Consultation